Technology Science - Warner to rent movies on Facebook
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Warner Bros. and Facebook have teamed up to allow movie fans in the U.S. to rent films through the social networking site, starting with Christopher Nolan's 2008 Batman movie, The Dark Knight.
Warner Bros. said Tuesday that it is the first Hollywood studio to offer movie rentals through Facebook.
For 30 Facebook credits, or $3, consumers can rent movies through their Facebook account for 48 hours, including the option to pause and continue playing anytime within those 48 hours. Consumers can also post comments on the movie, interact with friends and update their status.
The page already has nearly 4,000 fans.
"Facebook has become a daily destination for hundreds of millions of people," Thomas Gewecke, president of Warner Bros. digital distribution, said in a release.
"Making our films available through Facebook is a natural extension of our digital distribution efforts. It gives consumers a simple, convenient way to access and enjoy our films through the world's largest social network."
The company, which offers the service only in the United States, says it plans to offer additional titles for rental and purchase over the coming months.
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